Where our data comes from
Every figure on this site is derived from publicly available TikTok and TikTok Shop information — profile fields, public posts, and public product/sales listings. We do not use private APIs, purchased leak databases, or any non-public source. We do not display any creator's private contact information (phone, WhatsApp, Line, email) anywhere on this site.
Underlying figures such as GMV and items sold are estimates, calculated from publicly listed prices and reported sales volumes at the time of collection. They approximate, but do not guarantee, actual transaction values.
How often data is refreshed
- Creator database & rankings: refreshed weekly
- Quarterly benchmark reports: refreshed and re-published each quarter, with the "last updated" date shown on the report
- Guides and pillar articles: reviewed and updated at least every 6 months, or sooner if underlying data shifts materially
Every data-driven page displays a visible "last refreshed" date. If a profile has not had TikTok Shop activity for an extended period, it may be marked inactive or removed from active rankings.
Percentiles and benchmarks
Percentile figures (e.g. "P97 GMV percentile") are computed by ranking a creator against other creators within the same primary category and, where noted, the same follower tier, using the most recent full data refresh. Sample size and cut-off date are disclosed in the Methodology section of each report.
Editorial notes
"Editor's note" sections on creator profiles are written or reviewed by our editorial team based on the underlying data plus qualitative context (content style, brand fit). These are opinions, not verified facts, and are clearly labelled as editorial commentary.
Requesting a correction
If you believe any figure, category, or profile detail about you or your brand is inaccurate, you can request a correction free of charge via our Claim / Removal Request form. We will review and respond within 5 business days, and will either correct the record, provide the basis for the current figure, or remove the disputed data point pending review.
Requesting removal
Any creator can request that their profile be removed from the public site entirely, for any reason, at no cost. Once removed, the profile will be excluded from future re-indexing. See our Privacy Policy for related data rights.
Contact
Data accuracy questions or corrections: [email protected]